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1) Social media strategy
2) Short-form content creation
3) Photography
Create short-form content that highlight Orli's guest experience, wellness amenities, and explains pre-arrival check-in model.
EXECUTION:
Planned and produced two-day shoot to capture content and create two social-first videos that highlight 1) pre-arrival perks and 2) a wellness day at Orli. Content creation process consisted of client-approved shot list, scripts, voiceovers, and multiple video drafts before completing final deliverables.
RESULTS WITHIN 90 DAYS:
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+18% follower growth rate
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+9k new accounts reached
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126 reels saves and 93 reel shares


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