PROJECTS
LIV PEREZ | FASHION INFLUENCER & PODCAST HOST
Created cross-channel content and messaging strategy designed to speak to audience of 50,000+ podcast listeners and 300K Instagram followers.
Conceptualized and shot original content for brand partnerships with Chanel, Tory Burch, and Ferragamo.
Developed full slate of social-first content strategy for the property's restaurant, bar, entertainment, and accommodations.
Delivered brand photo and video assets for integrated social media marketing strategy. View here.
CARA HOTEL | LOS FELIZ
HWOO LEE | CHEF & FOOD CONTENT CREATOR
GREAT WHITE | ALL DAY CAFE
Delivered photo and video content for the restaurant's social media and marketing channels.
JENNA COOPER | TOP PRODUCING LA REAL ESTATE AGENT
Created storytelling framework for reaching potential buyers with a unique content strategy for Instagram. Conceptualized and produced social media video content for listings. View here.
TRAVEL AND LIVE ANYWHERE | FLEXIBLE LIVING
Created and launched channel specific content strategy and creative concepts. Produced original video content in line with strategic vision and brand storytelling. View here.
ROBERT CUTARELLA | MUSIC PRODUCER, MANAGER, AND PUBLISHER
Led rebrand and positioning exercise. Created accompanying cross-channel content strategy.
ZERO | SUSTAINABLE LUXURY FASHION
Led brand exercise to elicit and crystalize core positioning. Delivered branding book outlining key content pillars and positioning.
